Conformity based on a desire for approval is called _ social influence. conformity based on the desire to reduce uncertainty is called _ social influence.

Conformity is the tendency to modify one's attitudes, behaviors, and beliefs to match those of others.
Conformity based on a desire for approval is called normative social influence. conformity based on the desire to reduce uncertainty is called informational social influence. Normative social influence is based on the instincts is to belong to a social group of some sort.

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Conformity based on a desire for approval is called _____ social influence. conformity based on the desire to reduce uncertainty is called _____ social influence.

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Conformity based on a desire for approval is called _ social influence. conformity based on the desire to reduce uncertainty is called _ social influence.