Answer: A) B. F. Skinner
Explanation: Burrhus Frederic Skinner was a well-known American psychologist whose theory of behavior was based on its consequences, that is, behavior is shaped and determined by its consequences. These consequences can be either punishment or reward, and they stipulate that certain behavior is likely to be repeated. This means that, based on, say, a certain reward, a child learns a certain behavior, remembers words or sounds.
